May Virtual Panel | Growth Marketing: The Founders at RiskSense, Electric Playhouse & boomtime Share Their Views

Join us for a special opportunity to hear directly from the founders of RiskSense, Electric Playhouse & boomtime regarding how their growth marketing efforts have fueled their success. Our panelists will also share lessons learned, practical advice, and thoughts for the future. This event is ideal for companies of all sizes that are looking to drive growth inside and outside New Mexico during these uncertain times.

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WHEN: Thursday, May 21st ? 4:00 pm to 5:00 pm
WHERE: A Virtual Presentation (Link information coming soon)

COST: FREE to all members, guests, students

 

Featured Panel

RiskSense co-founder Mark Fidel is responsible for advocating and growing RiskSense’s client portfolio nationwide, specifically in the State, Local and Education markets.  Mr. Fidel is also a licensed New Mexico attorney, and brings more than 16 years’ experience in law and litigation. Mr. Fidel earned his Finance Degree from New Mexico State University, his Executive Master of Business Administration degree from UNM and his law degree from the University of Denver – Sturm College of Law.

John-Mark Collins is a creative problem solver whose passion lies in using technology to augment the real world in beautiful and engaging ways.  John-Mark received his BS in Computer Engineering and MBA from the University of New Mexico. In addition to technology, John-Mark has studied in both Art and Architecture and has participated in several public electronic arts exhibitions.  He has built interactive experiences with a variety of clients, including Coca-Cola, Starbucks, HP, Intel, New Balance, several Smithsonian Institutions as well as Fermi, SLAC, and Sandia National Laboratories. Electric Playhouse is an agglomeration of John-Mark’s varied and diverse background, bringing hospitality, interactive technology and human factors together for a new level of experiential activation.

Bill Bice started his first company at age 18, bootstrapping to an eight-figure revenue business, appearing on the Inc. 500 three years in a row on the way to becoming the market leader in their niche. That led to an acquisition by Thomson Reuters, where Bill joined the management team of a $2B business. Since then, Bill has founded and invested in 27 companies, always seeing the same correlation: the better you are at marketing, the more significant the success.

Easier said than done, though: frustrated by how challenging it is to get great marketing consistently, Bill started boomtime, bringing scale and efficiency to B2B marketing. Bill is a programmer at heart, and tackled the problem by following the data. 

Moderator

Erika Hecht is the founder and principal consultant at Market Ascent, a growth marketing consulting firm that puts science behind developing and implementing high performing marketing strategies, plans, and programs. Erika’s past experience includes consulting full-time for IBM; serving as vice president of marketing and worldwide business development at a regionally accredited 100-percent online university; working in senior roles at award-winning marketing agencies; and serving in senior marketing roles at SPSS, a predictive analytics pioneer and leader. Passionate about education, Erika is a life-long learner and volunteers for NMAMA as programming director.

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Brought to you in partnership with The New Mexico Technology Council & The New Mexico Junto Group.